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AffCon2010 Denver Paves the Way for Free Affiliate Marketing Education

May 10, 2012 By mayesine Leave a Comment


Fort Lauderdale, FL (PRWEB) April 29, 2010

Affiliate marketers can say goodbye to conference registration fees. AffCon2010 Denver is changing the playing field for affiliate marketing conferences, offering registration free of charge for working affiliate marketers. Founded on the belief that education should be free, AffCon2010 will offer free seminars, workshops and networking opportunities presented by the finest minds in the affiliate marketing industry.

?Our mission at AffCon2010 is to offer free educational opportunities for working affiliates, providing them access to movers and shakers in the industry. From jam packed educational seminars and networking opportunities to exposure attained as a sponsor, media partner or exhibitor, all members of the affiliate marketing community have something to gain by attending this conference,? said Daron Babin, co-founder and CEO of WebmasterRadio.FM and AffCon2010.

AffCon2010 will be attended by a diverse group of players in the affiliate marketing industry, ranging from newbies to super affiliates, brands, agencies and anyone holding a stake in the marketplace. Affiliates are provided the opportunity to attend the conference at no cost, based on the belief that companies benefiting from properly educated affiliate marketing professionals should foot the bill for affiliates interested in furthering their industry knowledge.

One great way to support working affiliates is by inviting them to attend AffCon2010. While exhibiting booths aren?t for everybody, becoming a sponsor of AffCon2010 ensures that your brand and information are at the forefront during the conference. This is an excellent way to increase name recognition among affiliate marketing peers while showing an investment in the industry?s future.

Each day will be filled with hour-long educational seminars covering topics such as digital marketing, legal trends, Ecommerce solutions and domain strategies from a variety of seasoned professionals and leaders such as platinum sponsor ClickBank, Media Whiz, The New York Times, Atrinsic, Sitetuners, Saveology.com, the Paulson Management Group, Schaaf-Partner Centric, Merchant Metrix, UniqueLeads, Website Magazine and more.

The conference will offer a variety of learning opportunities for all attendees. A specialized keynote session will be given by Super Affiliate and Managing Partner of ShoeMoney Capital, Jeremy “ShoeMoney” Schoemaker. It will be streaming live from the conference floor, on the popular WebmasterRadio.FM show, ?The Shoemoney Show.? To keep the education rolling, a third day of intensive professional development will take place on June 23rd, provided in partnership with Search Engine Strategies, David Szetela, and many more.

After two information-packed days, attendees will be able to let loose at the AffCon2010 Affiliate Bash on June 21st, hosted by WebmasterRadio.FM, a global interactive radio network. Keep the celebrating going at the SUPERSTAR Affiliate Party on June 22nd, hosted by the Paulson Management Group (PMG), a dynamic affiliate and SEM management company.

Don?t miss out! Join AffCon2010 Denver to meet members of the affiliate marketing community, engage in meaningful seminars and grow your business.

Visit http://www.affcon2010.com for information on registration, sponsorship or exhibitor packages. Get involved in the networking site, My.AffCon2010.com, to share information, build your personal network and promote your participation at AffCon.

About AffCon2010 Denver:

AffCon2010 bases its conference and tradeshow series on the idea that actionable information, business building and networking opportunities should be freely available to everyone in the affiliate marketing industry, especially to working affiliate marketers. Featuring line-up of thought leaders in the affiliate and search engine marketing sectors, AffCon2010 – Denver is a unique opportunity to meet and share ideas with the brightest business people in the affiliate marketing industry. AffCon2010 is the only event in the affiliate marketing industry which gives affiliate marketers free access to the movers and shakers in the sector.

About WebmasterRadio.FM:

WebmasterRadio.FM lifts the ?veiled curtain? of the Internet, bringing the business community together through an interactive radio network. Its listeners are a global group, comprised of everyone from corporate executives and decision makers to small and mid-sized businesses and individual entrepreneurs. WebmasterRadio.FM?s stellar line-up of radio programming includes ?CoverStory? with Jiyan Wei of PRWeb, WebmasterRadio.FM?s official newswire; ?Market Edge? with W2/Racepoint Group Chairman Larry Weber; ?Purse Strings? with Emmy Award-winning television news director, producer, reporter and writer Maria Reitan of Carmichael Lynch Spong; ?SEM Synergy? with Search Engine Marketing Industry Leader Bruce Clay and more. To tune into WebmasterRadio.FM?s live content or check out the show lineup, please visit http://www.WebmasterRadio.FM.

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Matt Bacak Unveils His First-Ever ClickBank Product Called ?The Secret Money Ring?

May 9, 2012 By mayesine Leave a Comment


Duluth, GA (PRWEB) May 6, 2010

Internet marketers who are looking for a passive way to rake in money online now have a new product and marketplace to turn to. Internet marketing legend Matt Bacak has just released his latest product, ?The Secret Money Ring,? on ClickBank. This explosive cash generator brings together the strategies that 2 years ago, secured Bacak a record-breaking 14,987 customers in just seven days and that then enabled him to sit back and watch up to $ 293,583 per month pour in thereafter.

ClickBank bills itself as the Internet?s leading retailer of digital products. It boasts more that 12,000 digital product offerings and 100,000 active affiliates. In fact, according to CBEngine, as of April 30, 2010, ClickBank had 12,289 unique product listings in its marketplace. Of that exhaustive inventory, 5,000 of them belonged to the e-business and e-marketing category.

With over 40 percent of all its listed items being targeted to them, wading through the ClickBank offerings can prove challenging for Internet marketers. One way to ensure they?re getting the most bang for their buck is to investigate the name behind the product. As an Internet marketing guru, Matt Bacak has generated more online millionaires with his IM courses than any other wannabe out there. Now, ?The Secret Money Ring? brings together nine of the proven underground launch tactics that transformed his own business as well as that of countless others into a continuous money-making sales funnel.

If anyone knows how to spot an Internet marketing hot ticket it?s Mark Joyner. An IM pioneer, Joyner is the number one bestselling author of ?Integration Marketing.? He had this to say of Bacak?s ?The Secret Money Ring? launch: ?Matt Bacak is one of the smartest marketers alive, but who cares, right? What matters to you is that he?s a consummate teacher. He will not blow your mind with complex ideas ? he’ll just hold your hand and show you how to make a wad of cash.?

Backed by endorsements like that, why is Bacak turning to ClickBank instead of marketing this product himself? ?Statistics estimate that ClickBank makes a sale somewhere in the world every three seconds, safely processing more than 26,000 digital transactions a day,? explains Bacak of the decision. ?But extending beyond its global reach, ClickBank?s functionality and ease of use is what really drew me to it. By listing ?The Secret Money Ring? on its marketplace, I can ensure that the maximum number of Internet marketers can get in on my groundbreaking secrets.?

For more information on how to generate record-breaking customer acquisitions and ongoing passive income, contact Tamara Smith at (770) 623-3008. To get started right away on doing so, sign up for instant access to ?The Secret Money Ring? online at http://www.secretmoneyring.com.

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Matt Bacak Scores a New Product Bull?s-Eye on ClickBank

May 8, 2012 By mayesine Leave a Comment


Duluth, GA (PRWEB) May 15, 2010

Just two weeks ago, Internet marketing legend Matt Bacak made his first foray into the ClickBank marketplace with ?The Secret Money Ring.? Late last week, the results of that trial run came in, landing Matt Bacak and his product squarely at the top of the ranking charts of the Internet?s leading retailer of digital products. As of press time, ?The Secret Money Ring? had secured a number one slot in the promotion category with a gravity ranking of 214.98. This figure also positioned the product at number three in the promotion category in terms of overall ClickBank popularity. In addition, it solidly placed ?The Secret Money Ring? as one of the top 2,000 most trafficked Web sites in seven major countries, according to Alexa, a leading Internet statistics and Web traffic information provider.

ClickBank defines gravity as the ?number of distinct affiliates who earned a commission by referring a paying customer to the vendor?s (in this case, Matt Bacak?s) product(s) (in this case, ?The Secret Money Ring?). For each affiliate paid in the last eight weeks,? ClickBank ?adds an amount between 0.1 and 1.0 to the total. The more recent the last referral, the higher the value added.? In other words, gravity represents the number of affiliates who have sold ?The Secret Money Ring? in the last eight weeks.

According to CB Graph, ?A gravity level [on ClickBank] of ?20? is definite proof of a great sales page.? Bacak has managed to outperfom that coveted performance level tenfold by achieving a gravity ranking of 214.98 in just two short weeks. With six more weeks still to factor into that figure, the sky may in fact be the limit for ?The Secret Money Ring? in terms of its ClickBank success.

Bringing together the strategies that secured Bacak a record-breaking 14,987 customers in just seven days and that then enabled him to sit back and watch $ 293,583 per month pour in thereafter, ?The Secret Money Ring? had already proven itself to Bacak personally. Even he, however, is elatedly surprised by how well the product has been received on the ClickBank marketplace.

?This was my first ever ClickBank offer and I couldn?t be more pleased with the results,? enthuses Matt Bacak. I would not, however, have attained this level of success so quickly without the 925 people who sent traffic to ?The Secret Money Ring.? I owe each and every one of them for the speed with which I broke the 5,000 sales barrier. This experiment has proven that when you combine a great product with a great affiliate team, you can indeed differentiate yourself from the 25,000 ClickBank product pack and rise to the alpha position.?

For more information on the product that secured Matt Bacak a ClickBank gravity rating of 214.98, contact Tamara Smith at (770) 623-3008. To learn more about how to generate record-breaking customer acquisitions and ongoing passive income, sign up for instant access to ?The Secret Money Ring? online at http://www.secretmoneyring.com.

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LemonFree.com Offers 2 Million Used Car Listings For Hassle-Free Buying

May 7, 2012 By mayesine Leave a Comment

(PRWEB) May 24, 2010

Savvy Consumers Realizing That Now Is The Right Time To Go Used

Incentives are through the roof with some automakers and Americans could be forgiven for thinking that now is the right time to buy. Look a little deeper and it’s becoming clear that hidden costs could sink car buyers, and why choosing a trusted used car marketplace like LemonFree.com is critical for today’s savvy consumer.

While automotive dealerships offer discounts, most buyers can’t pay cash. Today, financing a new car loan is expensive enough that it makes it more costly to buy one than it has been in more than two years, according to Comerica Bank data.

“Because of that, more and more consumers are realizing the potential savings of buying a used car,” says Daniel Legal, co-founder of LemonFree.com.

Legal and LemonFree co-founder Lance Schafer recognized the value of providing a website where consumers could get as much unbiased information as possible without worrying about advertiser influence. They offer nearly two million listings throughout the U.S. and Canada alongside their reviews, and buyers can even compare the average pricing of similar cars within a 200-mile radius to gauge the market.

Consumers have already written their gratitude at being able to find an affordable used car without worrying about problematic poor quality pre-owned vehicles. One recently commented, “I was feeling hopeless looking for a Nissan Maxima at a decent price. When I came to LemonFree.com, I found my car and now I’m on my way to get it!”

Compare that to the new car buying experience for many. Money is tight for a lot of families, and it can take a near perfect credit rating that a lot of Americans simply don’t have. Experts say it may take years for the situation to improve.

Take General Motors as one example. The company had to sell its in-house, or captive, financing wing in the wake of the financial meltdown and buyers now need to find private lending from banks who have no incentive to make a deal.

There has been talk that GM would be re-creating a financing arm that would make loans in-house. Normally they would be pre-disposed to making good terms available, even to the 1 in 6 Americans who is considered “sub-prime” or a credit risk.

But automotive manufacturers are trying to stay afloat and that means only the best qualified buyers are given loans. It leaves only one avenue available to many Americans, a fact the LemonFree.com staff understand well. In fact, their used car horror stories led to the site’s creation.

Legal spent more than $ 100 in a fruitless attempt to sell his 2000 Volkswagen Golf. Print classifieds didn’t reach the same audience that online marketplaces do. One of the leaders at the time was a generalized site, but he says that trying to search for cars was difficult at best and not targeted to buyers’ needs.

There was the opening, and along with Schafer, Legal had seen the success of game changers in other sectors. As Schafer says, “We had a vision for creating a fast automotive site that focused on the consumer and all of the cars available.”

They did, and they focused on creating a site where advertising wouldn’t play a role in their growth. Instead, LemonFree.com invites buyers and sellers to peruse thousands of cars in their area for free, and even more in each region of the U.S. and Canada.

Buyers know that since dealers and private sellers don’t have to pay a fee, they can use their advertising dollars on ensuring that a quality car is listed on the site, and they reward vendors who take care of their customers.

Sellers have enjoyed the site, too, knowing that they can reach millions of prospective owners with the click of a button and without paying a dime.

“The used car market is only going to get bigger in the next six to 12 months,” concludes Legal. “Saying that, there will also be many more people trying to sell bad cars and we are working every day to help better educate car buyers through our site so they can spot a lemon from a mile away.”

About LemonFree.com

LemonFree.com is the premier used car marketplace for buyers looking to find quality, affordable pre-owned vehicles. The site’s model encourages sellers and dealers to use their reputation for excellent used car service and pricing rather than advertising dollars. With 4.5 million views monthly of almost 2 million vehicles, LemonFree.com is the one stop shop for used car buyers and sellers who want a transparent buying process.

Contact :

Robert Langtry

Marketing Manager

LemonFree.com

305 – 171 Donald St

Winnipeg, MB R3C1M4

Phone: (204) 272-9595

E-mail: rlangtry(at)lemonfree(dot)com

Web Site: http://www.lemonfree.com

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Death and Taxes: How a Tariff on Affiliate Marketers May Kill Trade

May 6, 2012 By mayesine Leave a Comment


Fort Lauderdale, FL (PRWEB) May 26, 2010

Imagine life without Amazon.com. Think about it. It is an increasing reality looming for residents in states considering the passage of anti-affiliate marketing tax legislation. Amazon and companies like it that do business on the internet may find themselves with the unfortunate choice of logging off on residents who may prefer spending their money online. The so-called Amazon Tax was passed by New York State in 2008 and similar bills are being considered in other states.

The tax legislation means jobs may leave states where affiliate marketing taxes are levied. It may happen in Connecticut where the bill is careening through the house and senate. Minnesota is considering it, as is Hawaii and Colorado and others may follow. But California vetoed a similar bill.

Tackling the Tough Topics

The topic will be front and center at AffCon 2010 – Denver when the affiliate marketing convention hits town June 21-23. Founded on the belief that education should be free, AffCon 2010 – Denver will offer free seminars, workshops and networking opportunities presented by the finest minds in the industry.

Some of those minds will be tacking the tax legislation debate in the June 22 session ?The Affiliate Tax: How Colorado Mobilized its Fight.? One of the panelists, Colorado State Representative John “Jack” Pommer is sponsoring a state bill of his own. Joining him for the session will be Jeannine Crooks, Affiliate Manager, Scudder Phillips, LLC; David Asseoff, President and CEO, Adperio and Peter Bordes, CEO, Media Trust.

Colorado state bill HB 1193 was introduced in January in an attempt to establish responsibility for the collection of sales tax for out-of-state retailers that use Colorado-based affiliate relationships as a method of advertising. Pommer, who is also Chair of the Appropriations Committee, is co-sponsoring the bill with Senator Rollie Heath.

?This issue affects everyone in the affiliate marketing space. It impacts our livelihood and future existence. It?s a topic AffCon2010 – Denver must tackle so our affiliates can advocate for their jobs,? said Daron Babin, co-founder and CEO of WebmasterRadio.FM and AffCon2010.

The tax legislation is just one of many tough topics AffCon2010 is wrestling to the ground over the two-day convention. ?Let?s Clean it Up!? ? a session preceding the affiliate tax session – features a Town Hall-style format in which panelists will discuss current industry perception, reputation management for affiliate marketers and challenges facing professionals in the space seeking to maintain high-quality business practices. Matt Frary, CEO, Smarter Chaos will moderate the session with panelists Charles Mui, CEO, Magnate Marketing and Lori Weiman, CEO, The Search Monitor.

Free Education at AffCon 2010

These two sessions are among more than two dozen spread over the conference?s two jam-packed days. The hour-long educational seminars cover topics such as digital marketing, legal trends, Ecommerce solutions and domain strategies from a variety of seasoned professionals and leaders such as platinum sponsor ClickBank, gold sponsor PerfectAddress.com, silver sponsor Atrinsic Interactive, bronze sponsor SaveologyNetwork.com, Media Whiz, The New York Times, Sitetuners, the Schaaf-Partner Centric,

Paulson Management Group, UniqueLeads, Merchant Metrix, and Website Magazine and more.

The conference kicks off June 21 with keynote address by Joel Comm, entrepreneur, NY Times bestselling author of Twitter Power, and new media innovator, Comm is an expert at harnessing the power of social media and mobile applications to expand a company?s brand?s reach and engage in active relationship marketing. See and hear from the man behind The Joel Comm Show and the internet reality show The Next Internet Millionaire.

Super Affiliate and Managing Partner of ShoeMoney Capital, Jeremy “ShoeMoney” Schoemaker will deliver day two?s keynote session. It will be streaming live from the conference floor, on the popular WebmasterRadio.FM show, ?The Shoemoney Show.?

For affiliate marketers seeking additional education, a third day of intensive professional development will take place on June 23rd, provided in partnership with Search Engine Strategies (SES), the world’s leading global SEM conference and expo series; David Szetela, President of ClixMarketing.com, and Tim Ash, CEO of SiteTuners.com.

Fun for all

After two information-packed days, attendees will be able to let loose at AffiliateBash on June 21st, hosted by WebmasterRadio.FM, a global interactive radio network. Keep the celebrating going at the SUPERSTAR Affiliate Party on June 22nd, hosted by Paulson Management Group (PMG), a dynamic affiliate and SEM management company.

Visit http://www.affcon2010.com for information on registration, sponsorship or exhibitor packages. Get involved in the networking site, My.AffCon2010.com, to share information, build your personal network and promote your participation at AffCon 2010 Denver.

About AffCon2010 Denver

AffCon 2010 Denver bases its conference and tradeshow series on the idea that actionable information, business building and networking opportunities should be freely available to everyone in the affiliate marketing industry, especially to working affiliate marketers. Featuring line-up of thought leaders in the affiliate and search engine marketing sectors, AffCon 2010 Denver is a unique opportunity to meet and share ideas with the brightest business people in the affiliate marketing industry. AffCon2010 is the only event in the affiliate marketing industry which gives affiliate marketers free access to the movers and shakers in the sector.

About WebmasterRadio.FM

WebmasterRadio.FM lifts the ?veiled curtain? of the Internet, bringing the business community together through an interactive radio network. Its listeners are a global group, comprised of everyone from corporate executives and decision makers to small and mid-sized businesses and individual entrepreneurs. WebmasterRadio.FM?s stellar line-up of radio programming includes ?CoverStory? with Jiyan Wei of PRWeb, WebmasterRadio.FM?s official newswire; ?Market Edge? with W2/Racepoint Group Chairman Larry Weber; Fired Up! with Gordon Rudow of Bonfire Communications; ?SEM Synergy? with Search Engine Marketing Industry Leader Bruce Clay and more. To tune into WebmasterRadio.FM?s live content or check out the show lineup, please visit http://www.WebmasterRadio.FM.

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GreenSherpa, Box.net Partner To Give Users Personal Cash Flow Data Management From Any Web Browser

May 5, 2012 By mayesine Leave a Comment

Palo Alto, CA, and Santa Barbara (PRWEB) June 1, 2010

Box.net, a leading Cloud Content Management provider, and GreenSherpa, a provider of Personal Cash Flow Management? (PCM) solutions, today announced a partnership that gives subscribers of both services the ability to access and manage their personal financial information from anywhere via the Internet.

GreenSherpa is the first Software as a Service (SaaS) application designed specifically for a more sophisticated user?typically mid-career individuals looking for a better way to take control over their financial life. GreenSherpa?s online web application includes such powerful features as automated synchronization with bank and credit accounts, goal setting and progress tracking, and even online collaboration with other trusted individuals such as a spouse, family member or financial planner.

With the inclusion of Box.net, GreenSherpa users have even more ways to access and share important financial files. Box.net makes it simple for businesses and individuals to share, access, and manage all of their content online. With today?s partnership, Box users can connect their files directly with GreenSherpa, making data access from within GreenSherpa a one-click operation.

?Box.net and GreenSherpa are the perfect combination for a new era in personal financial control,? said Masen Yaffee, chief executive officer of GreenSherpa. ?Today?s consumers are demanding flexible Web services that make their personal lives easier. By linking these state-of-the-art tools, people have what they need to gain the power over their cash flow they?ve always wanted.?

?Box.net gives GreenSherpa users a very simple tool to facilitate conversation and collaboration around a critical piece of their lives?their finances,? said Karen Appleton, vice president of business development for Box.net. ?By linking Box.net and GreenSherpa, users can bring their money managers, lawyers, and families into shared, private workspaces as needed to provide ongoing access to important documents.?

To learn more about Box.net and its subscription plans, please visit http://www.box.net; for full information about GreenSherpa?s Personal Cash Flow Management services, go to http://www.greensherpa.com.

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Last Minute Gift Ideas for Dear Old Dad on Father?s Day

May 5, 2012 By mayesine Leave a Comment


San Mateo, CA (PRWEB) June 14, 2010

It?s that time of the year again when neckties, golf clubs and sports memorabilia fly off retailers? shelves. Despite a somewhat slow economic recovery, shoppers will be out in droves looking for the perfect gift for Father?s Day this year. They?ll also be looking for the best deal on that gift. For those too old to offer up a handmade macaroni painting and a little too budget conscious to present dad with box seats at the local stadium, the editors at NexTag

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Matt Bacak Earns Inclusion in ClickBank Apex Program

May 4, 2012 By mayesine Leave a Comment


Duluth, GA (PRWEB) June 15, 2010

Internet marketing guru Matt Bacak has just received word that he?s earned inclusion in the 2010 Apex program on the basis of being one of ClickBank?s top affiliates. Last week, he opened up his mailbox to find the unexpected surprise. Inside, a certificate of achievement from ClickBank?s vice president of sales and business development awaited him. Bearing Matt Bacak?s name, the certificate singled out The Secret Money Ring developer for the recognition.

Begun in 2008, the ClickBank Premier program was conceived as a means of recognizing the company?s top vendors and rewarding them for their loyalty, ingenuity and hard work. The concept proved so successful that it was expanded in 2009 to include the Apex affiliate program. Based on gross sales figures from the past 12 months (October to September), only the highest-achieving affiliates are invited for participation.

Having a great product, of course, ups one?s chances of earning the honor, but those who are recognized must also put forth some fairly rigorous individualized effort. Additional requirements include maintaining stellar refund and chargeback rates on the ClickBank marketplace, actively participating in both the ClickBank community and the Internet marketing community at large, and being in good standing with ClickBank?s Security and Legal departments. This latter stipulation dictates that no spam, FTC or DMCA issues are associated with the Apex honoree.

Brandon Brodhead, Bacak?s personal ClickBank account manager, informed the Internet marketing guru of his Apex distinction in this way: ?It?s to recognize you for your awesome year with ClickBank in 2009 and your acceptance into the Apex program for 2010. The way you?re going now, I?m sure you can expect one of those babies every year.?

That ?the way you?re going now? reference hints at Matt Bacak?s most recent product, The Secret Money Ring. Bringing together the strategies that secured Bacak a record-breaking 14,987 customers in just seven days and then enabled him to sit back and watch $ 293,583 per month pour in thereafter, The Secret Money Ring soared to the top of ClickBank?s gravity ranking and traffic generating charts just two weeks after being unveiled on the marketplace.

For more information on the product that helped Bacak achieve entry into the ClickBank Apex affiliate program, contact Tamara Smith at (770) 623-3008. To learn more about how to generate record-breaking customer acquisitions and ongoing passive income, sign up for instant access to ?The Secret Money Ring? online at http://www.secretmoneyring.com/a.html

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Affiliate Marketing Power Players Take Center Stage in Denver

May 3, 2012 By mayesine Leave a Comment

Fort Lauderdale, FL (PRWEB) June 16, 2010

Advanced learning available for free. No joke. All you have to do is get to the Mile High City June 21-22 to take advantage of the full array of seminars, technical workshops and networking opportunities featuring the finest minds in the affiliate and performance marketing industry. AffCon 2010 opens June 21 at the Colorado Convention Center in Denver. That?s when thousands will discover why AffCon 2010 is standout in conventions catering to this fast-paced industry.

“The affiliate marketing industry is a competitive beast. AffCon 2010 gives participants a leg up over other performance marketers by bringing industry power players together to pay it forward,” said Daron Babin, co-founder and CEO of WebmasterRadio.FM and AffCon 2010. “Marketers can then take that free insight and spin it into gold for their own businesses.”

Affiliate Rock Stars on Stage

The Colorado Convention Center?s main stage will be white hot both days. Affiliate and performance marketing super stars are set to rock the house in special keynote addresses.

The first day (June 21) features Colorado?s own internet entrepreneur Joel Comm.

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Consumer search for mortgage-related products nosedives by 63%

May 1, 2012 By mayesine Leave a Comment

London (PRWeb UK) June 22, 2010

March and April saw a marked increase in ISA-related searches online as UK consumers reassessed their saving options before and after the April Tax year deadline, reveals research published today by the UK?s leading independent specialist search engine optimization (SEO) and pay per click (PPC) consulting firm, Greenlight. By contrast, online searches for credit and debit cards, loans and mortgages all decreased in search volume. According to the report, ?Retail Banking April 2010?, searches for mortgage-related terms fell the most – by 63%, since January, decreasing from 3.2 million to 1.2 million in April. This has seen some key players in the mortgage sector lose visibility in Greenlight?s league table charting the most visible retail banking websites in integrated search.

Greenlight used industry data to classify 700 of the most popular search terms used by UK consumers when they used Google to look for providers of bank accounts, credit and debit cards, mortgages and loans. Greenlight also analysed natural search* rankings on Google to assess which banks, building societies and aggregator sites were positioned on page one for each term to produce a ranking of the top 60 most commonly appearing and prominent websites. For paid search**, Greenlight monitored the advertisers appearing in the sponsored links for the top 120 of the 700 terms analysed.

Some key findings reveal:

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