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Consumer Product Innovation Lab Invites New Product Companies to Bentonville, Arkansas, April 27-29 to Learn from the Pros

May 10, 2012 By mayesine Leave a Comment

Bentonville, AR (PRWEB) April 24, 2012

This weekend, the country?s foremost experts on consumer product innovation and marketing will bring inventors and entrepreneurs from all over the country to Bentonville, Arkansas for its ?Selling to the Masses? workshop.

The workshop will be taught by some of the most experienced and respected names in retailing and consumer product marketing, and provides an answer to the high number of consumer products that are launched annually but fail to succeed.

According to a study by Harvard Business School, 30,000 new consumer products are launched each year and 95% of them fail. Selling to the Masses is designed to change that statistic.

?Selling to the Masses and the affiliated Consumer Product Innovation Lab have the potential to dramatically increase the success rate of all the new products that go to market each year by arming early stage companies with the tools, resources, and connections they need to go to market,? states Matt Fifer, co-founder of the Consumer Product Innovation Lab.

Bentonville, Arkansas is not only home to the world?s largest retailer, Walmart, but also to more than 1,200 of the most successful consumer brand teams.

?There is nowhere in the world with a greater concentration of knowledge and experience when it comes to taking consumer products to market,? Fifer continues.

Instructors and guest speakers include current and former executives from some of the world?s most successful retailers and consumer product companies.

Space is limited but early stage consumer product companies can still register for the April 27 to 29 workshop. Applications for the Consumer Product Innovation Lab will be made available to course attendees.

For more information on the Selling to the Masses workshop, visit http://www.SellingtotheMasses.com.

About the Consumer Product Innovation (CPI) Lab

The Consumer Product Innovation (CPI) Lab is a Bentonville, Arkansas-based accelerator that helps early stage consumer product companies take their products from idea to the shelves of the worlds major retailers by providing expertise and capital.

About the Mentors

Mentors and instructors include: Bob Connolly – Executive Vice President Merchandising (ret.), Wal-Mart Stores, Inc. Tom Muccio – President of Global Customer Teams (ret.) Procter & Gamble, Andy Murray – Founder & Chairman (ret.) Saatchi & Saatchi X, and Lois Mikita – Senior Vice President / GMM Apparel & Home (ret) Wal-Mart Stores, Inc., among many others.







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iCIMS to Attend CUPA-HR Eastern Region & HR West 2012

May 10, 2012 By mayesine Leave a Comment

Matawan, NJ (PRWEB) April 23, 2012

iCIMS, a leading provider of Software-as-a-Service (SaaS) talent acquisition software solutions for growing businesses, announced today that the company will be an exhibitor at two Human Resource conferences this month: CUPA-HR Eastern Region and HR West 2012.

The CUPA-HR Eastern Region conference will be held in Philadelphia, Pennsylvania, at the Loews Philadelphia Hotel, on April 22nd-24th. The members of the CUPA-HR Eastern Region are HR professionals from the Northeast United States and parts of Canada involved in the higher education industry. The HR West 2012 conference is being held in San Francisco, California, at the South San Francisco Conference Center, on April 23rd-25th. This event is being run by the Northern California Human Resource Association, an organization comprised of over 3,000 members, seeking the evolution of the HR profession.

As a sponsor of these two conferences, iCIMS will be featured in the exhibit hall at booth #504 for the CUPA-HR event and table #38 for the HR West event. Conference attendees will have the chance to speak with an iCIMS Solutions Consultant, view a complimentary one-on-one demo of the company’s HR software, the iCIMS Talent Platform, as well as enter for a chance to win a Kindle Fire

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iCONECT Global Summit Answers eDiscovery Challenges with Cutting Edge Technology

May 9, 2012 By mayesine Leave a Comment


Ft. Lauderdale, FL (PRWEB) April 23, 2012

iCONECT Development, LLC, providers of web-based e-discovery and litigation software, today kick off their annual conference with keynote speaker Chris Dale of the e-Disclosure Information Project, discussing catalysts that are thrusting change in legal markets and the risks legal professionals will have to take to evolve. The afternoon provides insights as to where the e-Discovery market is headed with a panel discussion entitled ?The Future of Review,? moderated by Bowtie Law blogger Josh Gilliland with panelists Chris Dale; Browning Marean, DLA Piper; Vivian Tero, IDC; and Mikki Tomlinson, eDJ Group. The panel discusses observations on how legal document review needs to mature in the era of Big Data and new technologies, including predictive coding.

Cutting edge technology, such as Content Analyst, will be highlighted along with XERA, which delivers the most advanced litigation review functionality and flexibility unmatched in the industry. The buzz about XERA, generated at NYLT, continues as litigation experts enjoy the convenience of reviewing documents and real-time collaboration on tablet devices, including the iPad. iCONECT will also demonstrate how embedding analytics in the review workflow enhances discovery with efficiency and accuracy.

?It is an honor to bring this highly respected group of litigation and technology experts together with our clients and partners for this content rich two-day event,? said Cynthia Williams, CEO, iCONECT. ?We believe XERA bridges the gap between industry challenges and cutting edge technology.?

XERA, the headliner at the conference, is browser agnostic and developed in HTML5 delivering the functionality of legal review and litigation support ? previously limited to desktops and laptops ? to the new generation of tablet-toting lawyers and paralegals. This revolutionary document review platform can be accessed, via the most popular browsers, using desktops, laptops and tablet devices over Wi-Fi, mobile networks, and corporate networks.

ABOUT iCONECT DEVELOPMENT, LLC

Providing hosted litigation and e-discovery software for more than a decade, iCONECT Development, LLC is a trusted technology partner for law firms, corporate legal departments, government agencies and legal service providers. Whether deployed on-premise or hosted by a legal service provider, iCONECT?s products reduce the excessive costs and process inefficiencies associated with eDiscovery. With the release of its new XERA platform, iCONECT raises the bar for user-friendly application interfaces in eDiscovery. The company is based in Reston, VA (Wash D.C.), with offices in Los Angeles and London, Canada. For more information, visit http://www.iconect.com.

iCONECT and the iCONECT logo are trademarks or registered trademarks of iCONECT Development, LLC or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners.







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Measurement Devices Ltd Announces New Chief Operating Officer

May 8, 2012 By mayesine Leave a Comment


Houston, TX (PRWEB) April 20, 2012

Measurement Devices Limited (MDL), a global, laser-based manufacturing company, announced that Travis Reinke has joined the company as Chief Operating Officer of their U.S. operations. Reinke’s primary role will be to oversee the company?s Houston office and operations throughout North and South America (excluding Canada) including numerous Channel Partners and Authorized Service Centers strategically selected throughout the regions.

Reinke is nationally recognized for his application of High-Definition Surveying (also known as 3D Laser Scanning) in support of ?real-world? solutions, and brings over 20 years of experience in data collection, processing and visualization of dense 3D data across every major market including oil & gas, petrochemical, energy, transportation, aviation, architecture, structural, film and visual effects.

In his new role, Reinke will provide leadership and technical guidance in the firm’s existing core business as an equipment manufacturer, and its new direction as a complete support solutions provider in equipment rentals, support services and high-end visualization services. Reinke says, ?Our goal is to strengthen the capabilities of the LiDAR industry by providing easy access to the latest hardware, software, and highly qualified technical expertise. By combining our subject matter expertise with that of like-minded industry experts, our customers are able to strengthen their ability to pursue, win and execute large contracts.?

Reinke has published numerous articles relating to geospatial technologies, founded industry-related blogs SCANable.org and BIMable.org and has received a number of industry awards from highly respected organizations including the Tennessee Council of Engineering Companies and the Texas Council of Engineering Companies. He was recently involved in the historic recordation of the Space Shuttle Discovery, and has been featured in several project-related news segments and has worked with award-winning film producers, including a recent television commercial by IBM titled ?Data Anthem?.

Elaine Ball, Managing Director of MDL, stated “We are very pleased and excited to have Travis affiliated with our firm. The combination of his management skills, professional expertise, proven ability to apply the right technologies at the right time, and client-first mentality make him a great fit for our firm, strengthening our ability to assist our partners and customers.”

About Measurement Devices Limited

Founded in 1983, MDL is a global pioneer and world leader in the design and manufacture of high speed laser measurement and surveying systems for use in extreme environments. Their products range from simple laser modules to complex 3D laser surveying and imaging systems. A number of MDL’s products have become industry standard including the Fanbeam

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Michael Picchi Named CFO of TPI Composites

May 7, 2012 By mayesine Leave a Comment


Scottsdale, AZ (PRWEB) April 20, 2012

TPI Composites, Inc., a global supplier of wind turbine blades and other composite structures, has named Michael D. Picchi to be its Chief Financial Officer. Mr. Picchi has served as TPI?s interim CFO since October of 2011.

Prior to joining TPI, Mr. Picchi held the positions of CFO, International President, and Board Member at Comverge, Inc., a provider of energy management solutions. Mr. Picchi served as Comverge?s CFO during the company?s successful IPO in 2007.

Earlier in his career, Mr. Picchi held senior finance and operations roles at publicly traded organizations including PRG-Schultz International and AirGate PCS, Inc., a Sprint PCS wireless affiliate. He began his career as an auditor with Coopers & Lybrand LLP.

?Mike has been a key member of our executive team since joining TPI as a consultant last year,? said TPI CEO Steve Lockard. ?We greatly value Mike?s broad financial and international market experience and are thrilled to name him as our CFO.?

Lockard added, ?Mike has already made a positive impact at TPI through his work in structuring and financing its recently announced Turkey joint venture operation. Mike is really well suited to help TPI continue its global expansion.?

Mr. Picchi holds a BS degree in accounting and MBA in Finance from Indiana University. He is a certified public accountant and chartered financial analyst. In 2009, he was named CFO of the year for medium size public companies by the Atlanta Business Chronicle.

ABOUT TPI COMPOSITES, INC. — TPI Composites is a Scottsdale, Ariz.-based global provider of wind turbine blades and other advanced structural composites products. TPI delivers high-quality, cost effective composite solutions through long term partnerships with the industry?s leading manufacturers. The company and its 2,000 plus employees are also expert innovators in the transportation and military vehicle markets. TPI operates factories throughout the U.S., Mexico, China and Turkey. For more information on TPI, go to http://www.tpicomposites.com.







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DFW AMA Awards SCA Promotions 2011 Marketer of the Year in Branding Category

May 6, 2012 By mayesine Leave a Comment


Dallas, TX (PRWEB) April 19, 2012

SCA Promotions was recognized by the Dallas-Fort Worth Chapter of the American Marketing Association (DFW AMA) with a 2011 Marketer of the Year Award in the Branding category. SCA was recognized for its innovative ?$ 25,000 Win-Win? Facebook promotion, celebrating the company?s 25th anniversary.

SCA Promotions was selected as the Branding category winner due to the success of the Anniversary promotion. During the promotion period, SCA recorded 55,317 game plays with 3,016 unique registrations, and boosted its Facebook fan base from 225 ?Likes? to 3,675.

Visitors to SCA?s Facebook page that entered the promotion not only had an opportunity to win $ 25,000 for themselves, but also win another $ 25,000 to be awarded to a charity of choice. The promotion was showcased on SCA Promotions Facebook page. The contest increased brand awareness, celebrated the company?s 25th anniversary, and increased Facebook fans. The promotion ran from June 16 through Dec. 31, 2011.

?We are thrilled for our hard work to be recognized by the American Marketing Association,? said Tanya Mathis, SCA Marketing Director. ?Our Facebook promotions combine the popularity of social networking with the excitement of the chance to instantly win life-changing prizes. Marketers are realizing that Facebook-based promotions can be a powerful way to encourage customer loyalty and increase their bottom line.?

The winners of the 2011 Marketer of the Year awards were announced April 18 at the DFW AMA Awards Gala, held at the Hyatt Regency Downtown Dallas.

About SCA Promotions

Dallas-based SCA Promotions delivers promotional solutions and incentives that connect with consumers, without risk to the sponsor. For more than 26 years, SCA has offered an entire suite of advanced, interactive promotions, instant win promotions, record-breaking sweepstakes, and inventive games designed to engage and motivate. SCA has covered billions of dollars in prize coverage and paid out more than $ 170 million in cash and prizes for sales and consumer product promotions, lottery and casino jackpots, radio contests, direct mail, Internet, and sports promotions. SCA has offices in Dallas, London, Las Vegas, and Calgary, with affiliate partners across the globe.







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AgriBank Event Celebrates 95 Years of Farm Credit System and Showcases New Headquarters in St. Paul, MN

May 5, 2012 By mayesine Leave a Comment


St. Paul, MN (PRWEB) April 19, 2012

Mayor of St. Paul, Chris Coleman, issued a Proclamation declaring April 19, 2012 as Farm Credit Day in St. Paul as AgriBank, FCB, hosted the 95th anniversary celebration of the Farm Credit System at their new St. Paul headquarters and honored the contributions of farmers across the state of Minnesota and the balance of the fifteen states in the AgriBank District. Representatives from state and local government, as well as Minnesota agribusinesses, gathered to participate in this timely celebration.

Bill York, AgriBank CEO said, ?Agriculture and the food industry represent a bright spot in America’s economy and we are very proud of the deep roots that AgriBank and Farm Credit has in the state of Minnesota. Agriculture is vitally important to the state?s economy. Nearly 15 percent of all jobs are based in the agriculture and/or food production industries. Agriculture also ranks as the second largest export sector and contributes to almost 20 percent of our state?s total exports. Farm Credit is honored to help finance this industry.?

The event featured speakers from a variety of sectors. Topics covered at the event included AgriBank?s commitment to St. Paul, MN, farmer success stories, the importance of agriculture to Minnesota, building the future and redefining tomorrow and the economic impact of having AgriBank in the area. Prominent speakers at the event included:

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Survey Research Shows Steady Commitment to New Year’s Resolutions in 2012

May 5, 2012 By mayesine Leave a Comment


Atlanta, GA (PRWEB) April 19, 2012

Polaris Marketing Research Inc. announced today findings from their most recent survey of 1,228 online Americans, supported by Research Now for data collection and analysis. With the first quarter of the calendar year behind us, it seemed timely to explore New Year?s Resolutions and whether people who make those resolutions are continuing to work on them.

Interestingly, 62 percent of these online Americans did not make a New Year?s Resolution. Among the 38 percent who did, respondents were significantly more likely to be female (42 percent versus 33 percent for males) and under age 50 (43 percent versus 26 percent making resolutions among the 50+ set.) Additionally, respondents who are married are significantly less likely to make New Year?s Resolutions (35 percent versus 40 percent for single people and 50 percent for respondents who are living with another person).

The most frequent New Year?s Resolution is to exercise more (for 58 percent of respondents who made New Year?s Resolutions), followed closely by lose weight (52 percent). ?While most online Americans did not bother to make New Year?s Resolutions in 2012, those who did seem to be taking them fairly seriously,? said Polaris President Jan Carlson. ?But clearly, quitting smoking is the most difficult resolution to stick with.?

While only 20 percent of respondents who resolved to quit smoking indicate they are making steady progress, no respondent has yet thrown in the towel on that resolution. Losing weight and exercising more see more respondents still working on their effort (56 percent and 53 percent, respectively), but 2 percent of respondents who made the resolution to lose weight have already given up!

Spending more time with family and friends is easily the most accomplished resolution, with 68 percent of respondents making this resolution saying that they are making steady progress.

About Polaris Marketing Research

Founded by Jan Carlson, Polaris Marketing Research is a full-service firm that provides state-of-the-art online interactive marketing research reporting, interviewing and data collection, quantitative and qualitative research expertise and personalized project management.

Atlanta-based Polaris Marketing Research is affiliated with the Council of American Survey Research Organizations, the American Marketing Association and the American Society for Quality.

About Research Now

Research Now is the leading global online sampling and online data collection company. With over 6 million panelists in 38 countries worldwide, Research Now enables companies to listen to and interact with real consumers and business decision makers in order to make key business decisions. Research Now offers a full suite of data collection services, including social media sampling, and operates the Valued Opinions? Panel and e-Rewards

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STA-BIL 20th Anniversary Lawn Mower Races to Sling Southern Sod in Georgia: World’s Fastest Lawn Mower Driver To Showcase Gold Eagle Co. Products.

May 4, 2012 By mayesine Leave a Comment


McDonough, GA (PRWEB) April 19, 2012

On Your Mark, Get Set, Mow will be the call as the STA-BIL Lawn & Garden Mower Racing Series tears up the turf April 27-28, for a double-header race day, tours of the garage where the World?s Fastest Lawn Mower was built and a screening of a new lawn mower racing documentary film.

Bladeless riding lawn mowers from across the nation will kick grass at the STA-BIL Southern Shootout, Saturday, April 28 at Windy Hill Mower Speedway 100 Windy Hill Rd. McDonough, Georgia, as the Peach State hosts the 2nd stop on the nation?s oldest and largest national lawn mower racing touring circuit. Race times are 1:00 and 7:00 p.m. General admission is $ 8.00 for adults, free for kids nine and under. The STA-BIL Southern Shootout is sanctioned by the United States Lawn Mower Racing Association (USLMRA), celebrating 20 years of sod slinging this year.

To mark this ?mowmentous? occasion, the Hon. Billy Copeland, Mayor of McDonough, will declare April 28 as ?Mow Town Day in McDonough? to recognize that lawn mower racing turns a weekend chore into a competitive sport and to celebrate the USLMRA?s 20th Anniversary.

Other event highlights include:


An appearance of Gold Eagle?s Engine Answerman, Bobby Cleveland of Locust Grove, Georgia who set the World Land Speed Record of 96.529 mph at the Bonneville Salt Flats (Sept. 25, 2010). Cleveland will showcase his record-setting mower that reclaimed the world record he originally set in 2006.

A free screening of the new documentary film ?Ready, Set, Mow: A Tale of Hope, Redemption and Lawn Mower Racing? that explores the world of lawn mower racing through the eyes of a Michigan family who has lost six members to Huntington’s disease and uses the sport to raise funds for research.

Tours of the Bobby Cleveland (BC) Racing Facility, also known as the ?TajMOWhal? a 1,200 square foot custom speed shop built exclusively for designing and building racing mowers including the World?s Fastest Lawn Mower from the Bonneville Salt Flats, the World Record Setting Monster Mower and numerous STA-BIL Series championship race mowers.

The free movie screening and garage tours will be held at BC Racing Headquarters, 1313 BC Drive, Locust Grove, GA, Friday, April 27, 8:00 p.m.

?The Windy Hill Mower Speedway is one of the finest lawn mower racing tracks in the country, and was built for racing mowers only,? said USLMRA Founder & President Bruce Kaufman, ?Mr. Mow It All.? ?The BC Racing Garage is one of the nation?s best custom racing mower speed shops, and a free screening of the new lawn mower racing documentary all add up to a great weekend. Bring it. The mow the merrier!?

Racers from Alabama, Arkansas, Florida, Georgia, Kansas, Maryland, Michigan, New Jersey, North Carolina and Tennessee will race in 11 classes with all cutting blades removed at speeds up to 60mph. Racers compete for points, trophies and bragging rights. There are no cash prizes and a sense of humor is not required, but strongly encouraged.

About the U.S. Lawn Mower Racing Association

Founded on April 1, 1992, The U.S. Lawn Mower Racing Association sanctions and presents organized lawn mower racing across America including the 20-race STA-BIL Lawn and Garden Mower Racing Series, a U.S. Open National Series, Local Traveling Chapters and Home Track Affiliated Clubs, hosting 140 events each year. The USLMRA is the nation?s oldest and largest National Lawn Mower Racing Sanctioning Body with more than 800 racers nationwide. Lawn mowers race in several road course classes with all cutting blades removed at speeds from 10-60 mph. Racers compete for trophies, points and bragging rights, never for purse money. The annual STA-BIL Keeps Gas Fresh Finals national championship is televised on Fox Sports Net ?Race Freaks? USLMRA sponsors include STA-BIL Fuel Stabilizer, HEET GasLine Antifreeze, Diesel Power!,104+ Octane Boost, No Leak, Alumaseal, Start Your Engines!, K&N Filters and Gnomefrenzy.com. For mow info please visit http://www.letsmow.com.

About Gold Eagle Co., makers of STA-BIL Fuel Stabilizer

For 80 years, Gold Eagle

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Affordable Vacation Homes in the Mountains, 90 Miles from NYC At One Of The Best Parks In America?!

May 3, 2012 By mayesine Leave a Comment


McLean, VA (PRWEB) April 19, 2012

Impossible, you say? At Skyway, an RV resort turned haven for affordable vacation homes in the mountains, they?ve redefined the vacation home into every family’s dream.

Started more than 40 years ago by Bob and Arlene London, a New Jersey school teacher and homemaker, Skyway Camping Resort has kept pace with the rapidly changing consumer environment. From originally being a true campground for tenters and small popup trailers and RVs, today Skyway Camping Resort is recognized as one of the Best Parks in America?, offers a full range of resort facilities and amenities and is launching its new vacation cottage, putting the dream of a second mountain home within reach of millions of NY/NJ metropolitan area families.

Today Skyway reflects a new reality of a more cost effective long term second home experience.

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